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Where it all began

Where It All Began

Beginning from when I was a little girl, I always had a passion for styling and beauty. I would force my cousins and my sisters to sit through intense hours of curling and makeup applications. At that time, I did not understand the difference between high-end makeup and low-end makeup. I used bright shimmery tones from Walgreens that cost about a dollar or two. Looking back, it’s pretty funny how life has changed. My goal, then and now, has always been to elevate someone’s beauty. Hair and makeup does not define a person, but it can certainly give them the confidence they need to achieve great things.

Our Story

Ready to be modfemina?

05

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When you come to Modfemina, you are the priority.

Why Modfemina?

01

An environment for all women to feel welcomed.

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A place where you enjoy the beauty of being yourself.

03

We define new and modern beauty standards.

02

We highlight what makes you unique.

MODFEMINA

We celebrate the differences in ourselves and decide to improve the beauty industry by broadening our standards of what is considered beautiful.

Owner & founder of modfemina

jessie reyes

From the time I started until now, I’ve met countless women from different walks of life. They’ve taught me so many things about family, business, fashion, and even relationships. This salon is dedicated to them. When I see their faces I am reminded that the modern women of today are all different: different colors, different professions, different goals, and different stories, but the thing that brings us all together is wanting to be and feel beautiful.

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Join us to increase your knowledge on hairstyles and makeup techniques for when you cannot make it to the salon.

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